One of the first steps in creating a marketing plan is to organize the wonderful marketing data you probably already have - stored in your files, on your desk, and in your PDA. We can help you select the best system to organize your information, and put it together for you with your marketing plan and end results in mind. Right Angle can take you from a pile of paper and business cards to a targeted, categorized system - and we can help you use that system to increase your business.

1. We meet with the client to ask what the purpose of their marketing database will be, and lay out any expectations of what the database will do for them.
2. Determine what, if any, marketing database is being used.
3. If nothing is in place, we analyze of the client's needs to determine what would be the best database or tracking system for them.
4. A strategic meeting is held to determine segmentation of the database (for example, clients, prospects, referral sources and so on).
5. Data is pulled into the system and categorized or segmented.
6. If the client chooses, we will continue to maintain their database for them.

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